{"id":1380,"date":"2023-06-19T13:37:36","date_gmt":"2023-06-19T10:37:36","guid":{"rendered":"https:\/\/79ratio.agency\/strateji\/personalar\/"},"modified":"2023-06-22T14:50:34","modified_gmt":"2023-06-22T11:50:34","slug":"personas","status":"publish","type":"page","link":"https:\/\/79ratio.agency\/en\/strategy\/personas\/","title":{"rendered":"Personas"},"content":{"rendered":"\t\t
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Personas<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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This is the ideal way to find out who your customer is. They are examples of different types of customers.<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Who is that special fish you want to hook up with? Imagine a detailed picture of it. In this way, it will be easier for you to search for fish. Therefore, develop personas and purposefully respond to their needs and wants.<\/p>\n\t\t\t\t\t<\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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What is Persona?\n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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This is the ideal way to find out who your customer is. Personas are examples of different types of customers. By painting a specific portrait of these individuals, we uncover in-depth knowledge of a specific target group. In order to best respond to the needs of the target audience, we look at the product from the perspective of the customer. In this way, we make the organization more customer-oriented.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\tWe only create one person per target group. That person represents the entire group. We build it in as much detail as possible and this person tells us how the people in the group lived.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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There are two types of personality. For example, there is a buyer persona selection. This is an ideal customer model that makes online marketing and sales work more effectively. The second option is the character of the persona. This character is the user\u2019s description of a product or service. So it\u2019s not necessarily about the customer of the product. Each persona consists of a name, professional and personal background, demographics, goals, concerns, environment, quote, and a photo.<\/p>

Going through the customer journey to create personas as effectively as possible is an interesting experience. These are the different stages that the customer goes through before and after purchasing the product. What do they see (see), what do they think (think), and what do they do (don\u2019t)? The better all your interactions are, the better you can respond to the target audience through company communication channels, the more optimal the customer relationship will be. There are two types of journeys: the buyer journey (everything up to and including the purchase) and the customer journey (everything after the purchase). During the buyer journey, the customer recognizes your product, considers purchasing, and finally makes the purchase. It holds your product throughout the customer journey. Keeping track of how the customer experiences your product is important to your company. This is a key step in drawing conclusions that support customer loyalty.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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SEO?<\/h2>
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\n\t\t\t\t\t\tThis is our thing!\n\t\t\t\t\t<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Check out the strategic overview below that worked wonders for Google.

Magical, right?<\/h4><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n Brand Story <\/h3>\n \t\t \t

It gives meaning to the brand and product and takes customers to the past, present and future of the company.<\/p>\n <\/div>\n \n

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\n Competition Analysis <\/h3>\n \t\t \t

It is the perfect way to find out what's going on in the market of your company.<\/p>\n <\/div>\n \n

\"\"<\/figure> \n <\/div>\n <\/a>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n Customer Journey <\/h3>\n \t\t \t

It is the journey the customer takes to reach the final purchase of a product or service.<\/p>\n <\/div>\n \n

\"\"<\/figure> \n <\/div>\n <\/a>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n In-Depth Interview <\/h3>\n \t\t \t

The ideal way to look at your company from a different perspective is to get to know your customers and employees thoroughly.<\/p>\n <\/div>\n \n

\"\"<\/figure> \n <\/div>\n <\/a>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n Employer Brand <\/h3>\n \t\t \t

How do you manage to attract that best talent to empower your team?<\/p>\n <\/div>\n \n

\"\"<\/figure> \n <\/div>\n <\/a>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n Market Analysis <\/h3>\n \t\t \t

How is your company in the market? Are you far above the others or are you on the same level as your competitors?<\/p>\n <\/div>\n \n

\"\"<\/figure> \n <\/div>\n <\/a>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n Brand Appearance <\/h3>\n \t\t \t

The look and feel evoke certain feelings and thoughts in the consumer. Choose a brand image that fits your corporate identity.<\/p>\n <\/div>\n \n

\"\"<\/figure> \n <\/div>\n <\/a>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n Brand Tone <\/h3>\n \t\t \t

It is a specific style in which you communicate with customers. In this way, you put a personal stamp on your brand.<\/p>\n <\/div>\n \n

\"\"<\/figure> \n <\/div>\n <\/a>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n Personas <\/h3>\n \t\t \t

This is the ideal way to find out who your customer is. They are examples of different types of customers.<\/p>\n <\/div>\n \n

\"\"<\/figure> \n <\/div>\n <\/a>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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79 Blog<\/h2><\/a>
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\n\t\t\t\t\t\n\t\t\t\t\t\tBlack Friday 2025: A Strategy Guide for Brands and Customers\t\t\t\t\t<\/a>\n\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

What Is Black Friday? Black Friday is not just a \u201cshopping day\u201d; it\u2019s one of the most strategic periods of the year for both businesses and consumers. Brands strive to manage high demand and maintain profitability in a short time, while customers aim to capture real value without breaking their…<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t <\/div>\n <\/div>\n \n <\/div>\n

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\n\t\t\t\t\t\n\t\t\t\t\t\tWhat is a Responsive Logo?\t\t\t\t\t<\/a>\n\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

Logonuzu kullanmak i\u00e7in her zamankinden daha fazla yer var ve hepsinin boyutu \u00e7ok farkl\u0131. Responsive logo tasar\u0131mlar\u0131 markan\u0131z\u0131n ak\u0131lda kal\u0131c\u0131l\u0131\u011f\u0131n\u0131 sa\u011flayarak, bu sorunlar\u0131m\u0131za \u00e7\u00f6z\u00fcm sunuyoruz. Ba\u015flang\u0131\u00e7ta bir tasar\u0131m trendi olarak d\u00fc\u015f\u00fcn\u00fclen Responsive Logolar, bir hevesten \u00e7ok en b\u00fcy\u00fck dijital tasar\u0131m sorunlar\u0131ndan birinin \u00fcstesinden geliyor: a\u015f\u0131r\u0131 boyutlarda netli\u011fi korumak. Yerle\u015ftirildikleri yere…<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t <\/div>\n <\/div>\n \n <\/div>\n

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\n\t\t\t\t\t\n\t\t\t\t\t\tHow Can You Make Your Text Areas Perfect?\t\t\t\t\t<\/a>\n\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

Metin Alanlar\u0131n\u0131z\u0131 M\u00fckemmel Hale Nas\u0131l Getirebilirsiniz? 1-A\u00e7\u0131k\u00e7a G\u00f6r\u00fcn. Dikd\u00f6rtgenleri k\u00f6\u015feleri yuvarlat\u0131lm\u0131\u015f \u015fekilde kullan\u0131n. Tasar\u0131m\u0131n\u0131z\u0131n metin alanlar\u0131yla tutarl\u0131 olmas\u0131 gerekti\u011fini unutmay\u0131n 2-B\u00fcy\u00fck Harf Kullanmay\u0131n. Metnin tamam\u0131nda b\u00fcy\u00fck hark kullan\u0131lmas\u0131 okumay\u0131 g\u00fc\u00e7le\u015ftirir. 3-Alan Uzunlu\u011funu Metne G\u00f6re Ayarlay\u0131n. Alan geni\u015fli\u011fi, metni daha g\u00f6r\u00fcnebilir hale getirir. 4-Hatalar \u0130\u00e7in Uyar\u0131 Verin. D\u00fczeltilmesi gereken alanda hata…<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t <\/div>\n <\/div>\n \n <\/div>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

This is the ideal way to find out who your customer is. They are examples of different types of customers. Who is that special fish you want to hook up with? Imagine a detailed picture of it. In this way, it will be easier for you to search for fish. Therefore, develop personas and purposefully […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1371,"menu_order":14,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1380","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/pages\/1380","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/comments?post=1380"}],"version-history":[{"count":0,"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/pages\/1380\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/pages\/1371"}],"wp:attachment":[{"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/media?parent=1380"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}