{"id":1383,"date":"2023-06-19T13:38:16","date_gmt":"2023-06-19T10:38:16","guid":{"rendered":"https:\/\/79ratio.agency\/icerik\/icerik-stratejisi\/"},"modified":"2023-06-22T15:11:12","modified_gmt":"2023-06-22T12:11:12","slug":"content-strategy","status":"publish","type":"page","link":"https:\/\/79ratio.agency\/en\/content\/content-strategy\/","title":{"rendered":"Content Strategy"},"content":{"rendered":"\t\t
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Content Strategy<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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When it comes to appealing to your target audience, you can only do this with strong content.<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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When it comes to appealing to your target audience, you can only do this with strong content. You have to excite them, engage them, but also inspire them. With the right content strategy and a solid dose of enthusiasm, it becomes child's play!<\/p>\n\t\t\t\t\t<\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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What is content strategy?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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It is a strategic roadmap where you analyze and identify a lot of information. For example, you determine the purpose of your content, who the target audience is, how you will reach that audience, and then how to measure the effects of your strategic setup.<\/p>

Do research on your customers\u2019 needs. What do they need? How can you mobilize them? Answer these questions with your content. For example, provide useful information and useful solutions. Highlight your company\u2019s strengths and create added value for the customer.<\/p>

Have you created a good strategy? Then you can focus on content marketing. You will apply this to promote your content. Attracting the right people at the right time is the goal. Therefore, increasing visibility is an important aspect of content marketing.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Some search engine optimization tips:<\/h2>
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1. Use and repeat specific keywords in the text.<\/h2>\n <\/div>\n
\n To find these specific keywords, check what words users are using as search terms in Google Keyword Planner. <\/div>\n <\/div>\n
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2. Establish a solid structure of your website.<\/h2>\n <\/div>\n
\n But how? Create your content well, use subheadings, repeat your keywords in the first paragraph, and use internal and external links. <\/div>\n <\/div>\n
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3. Make targeted landing pages for each keyword.<\/h2>\n <\/div>\n
\n Avoid confusing terms by only mentioning one topic per page. On the other hand, it is best to use synonyms. <\/div>\n <\/div>\n
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4. Make sure the content consists of at least 350 relevant words.<\/h2>\n <\/div>\n
\n This gets a high score on Google and causes your page to rank higher organically. <\/div>\n <\/div>\n
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5. Choose targeted ads that reach your specific audience.<\/h2>\n <\/div>\n
\n For example, Google Ads is a capable tool that can be used for advertising. <\/div>\n <\/div>\n \n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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SEO?<\/h2>
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Check out the strategic overview below that worked wonders for Google.

Magical, right?<\/h4><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n Brand Story <\/h3>\n \t\t \t

It gives meaning to the brand and product and takes customers to the past, present and future of the company.<\/p>\n <\/div>\n \n

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\n Competition Analysis <\/h3>\n \t\t \t

It is the perfect way to find out what's going on in the market of your company.<\/p>\n <\/div>\n \n

\"\"<\/figure> \n <\/div>\n <\/a>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n Customer Journey <\/h3>\n \t\t \t

It is the journey the customer takes to reach the final purchase of a product or service.<\/p>\n <\/div>\n \n

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\n In-Depth Interview <\/h3>\n \t\t \t

The ideal way to look at your company from a different perspective is to get to know your customers and employees thoroughly.<\/p>\n <\/div>\n \n

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\n Employer Brand <\/h3>\n \t\t \t

How do you manage to attract that best talent to empower your team?<\/p>\n <\/div>\n \n

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\n Market Analysis <\/h3>\n \t\t \t

How is your company in the market? Are you far above the others or are you on the same level as your competitors?<\/p>\n <\/div>\n \n

\"\"<\/figure> \n <\/div>\n <\/a>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n Brand Appearance <\/h3>\n \t\t \t

The look and feel evoke certain feelings and thoughts in the consumer. Choose a brand image that fits your corporate identity.<\/p>\n <\/div>\n \n

\"\"<\/figure> \n <\/div>\n <\/a>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n Brand Tone <\/h3>\n \t\t \t

It is a specific style in which you communicate with customers. In this way, you put a personal stamp on your brand.<\/p>\n <\/div>\n \n

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\n Personas <\/h3>\n \t\t \t

This is the ideal way to find out who your customer is. They are examples of different types of customers.<\/p>\n <\/div>\n \n

\"\"<\/figure> \n <\/div>\n <\/a>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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79 Blog<\/h2><\/a>
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\n\t\t\t\t\t\n\t\t\t\t\t\tBlack Friday 2025: A Strategy Guide for Brands and Customers\t\t\t\t\t<\/a>\n\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

What Is Black Friday? Black Friday is not just a \u201cshopping day\u201d; it\u2019s one of the most strategic periods of the year for both businesses and consumers. Brands strive to manage high demand and maintain profitability in a short time, while customers aim to capture real value without breaking their…<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t <\/div>\n <\/div>\n \n <\/div>\n

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\n\t\t\t\t\t\n\t\t\t\t\t\tWhat is a Responsive Logo?\t\t\t\t\t<\/a>\n\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

Logonuzu kullanmak i\u00e7in her zamankinden daha fazla yer var ve hepsinin boyutu \u00e7ok farkl\u0131. Responsive logo tasar\u0131mlar\u0131 markan\u0131z\u0131n ak\u0131lda kal\u0131c\u0131l\u0131\u011f\u0131n\u0131 sa\u011flayarak, bu sorunlar\u0131m\u0131za \u00e7\u00f6z\u00fcm sunuyoruz. Ba\u015flang\u0131\u00e7ta bir tasar\u0131m trendi olarak d\u00fc\u015f\u00fcn\u00fclen Responsive Logolar, bir hevesten \u00e7ok en b\u00fcy\u00fck dijital tasar\u0131m sorunlar\u0131ndan birinin \u00fcstesinden geliyor: a\u015f\u0131r\u0131 boyutlarda netli\u011fi korumak. Yerle\u015ftirildikleri yere…<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t <\/div>\n <\/div>\n \n <\/div>\n

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\n\t\t\t\t\t\n\t\t\t\t\t\tHow Can You Make Your Text Areas Perfect?\t\t\t\t\t<\/a>\n\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

Metin Alanlar\u0131n\u0131z\u0131 M\u00fckemmel Hale Nas\u0131l Getirebilirsiniz? 1-A\u00e7\u0131k\u00e7a G\u00f6r\u00fcn. Dikd\u00f6rtgenleri k\u00f6\u015feleri yuvarlat\u0131lm\u0131\u015f \u015fekilde kullan\u0131n. Tasar\u0131m\u0131n\u0131z\u0131n metin alanlar\u0131yla tutarl\u0131 olmas\u0131 gerekti\u011fini unutmay\u0131n 2-B\u00fcy\u00fck Harf Kullanmay\u0131n. Metnin tamam\u0131nda b\u00fcy\u00fck hark kullan\u0131lmas\u0131 okumay\u0131 g\u00fc\u00e7le\u015ftirir. 3-Alan Uzunlu\u011funu Metne G\u00f6re Ayarlay\u0131n. Alan geni\u015fli\u011fi, metni daha g\u00f6r\u00fcnebilir hale getirir. 4-Hatalar \u0130\u00e7in Uyar\u0131 Verin. D\u00fczeltilmesi gereken alanda hata…<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t <\/div>\n <\/div>\n \n <\/div>\n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

When it comes to appealing to your target audience, you can only do this with strong content. When it comes to appealing to your target audience, you can only do this with strong content. You have to excite them, engage them, but also inspire them. With the right content strategy and a solid dose of […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1381,"menu_order":17,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1383","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/pages\/1383","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/comments?post=1383"}],"version-history":[{"count":0,"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/pages\/1383\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/pages\/1381"}],"wp:attachment":[{"href":"https:\/\/79ratio.agency\/en\/wp-json\/wp\/v2\/media?parent=1383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}